Which of the following is NOT a component of Strategic Communications?

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Strategic Communications is primarily focused on how organizations convey critical information and coordinate messaging related to their goals and objectives, particularly in emergency management contexts. This involves high-level directions that shape the overall communication strategy and resource priority decisions to ensure that messages align with the needs and priorities of stakeholders.

Community outreach programs, while they may play a role in building relationships and informing the public, do not directly fall under the umbrella of strategic communications. Instead, these programs are often considered part of broader public engagement efforts or community relations initiatives. The focus of strategic communications is more on the overarching strategies, messaging frameworks, and decisions that guide how an organization communicates, rather than specific outreach activities.

Incident management courses of action are also tied to strategic communications, as they outline how to communicate effectively during a response to an incident. Thus, options that involve strategic messaging and high-level decision-making are indeed essential components, reinforcing that community outreach programs, while important, do not belong to the strategic communications framework in the same way.

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